Design Your Culture

Culture happens by design,
not default.

Business culture becomes business results.

Companies in the top 25% of the Organizational Health Culture Index deliver shareholder returns 200% higher than companies in the bottom 25%. Just as toxic culture can take down a corporate giant, a culture of safety can keep businesses healthy—reducing burnout, increasing retention and engagement, and enhancing diversity and inclusion. 

Culture is the outcome of our relationships.

Culture emerges from HOW people relate or interact with each other.

Are people treating each other with respect and compassion? Or … is gaslighting, microaggressions, and toxic conflict running rampant?

When there are cultural challenges, you’ll see the following outcomes …

Decreases In:

  • Revenue

  • Customer satisfaction

  • Company ratings

  • Attracting top talent

  • Innovation

  • Creativity

  • Collaboration

  • Productivity

  • Effectiveness

Increases In:

  • Silos

  • Attrition

  • Disengagement

  • Silence

  • Mistrust in leadership

  • Inequity

  • Conflict

  • Burnout

  • Lawsuits

Let’s design a safer culture. 

Getting the business outcomes you want, including innovation, collaboration, and strategic agility (not to mention revenue) starts with a safe company culture. That doesn’t happen by accident and doesn’t have to take a long time. Let’s design a better culture for your company in only 90-days.

The 90 Day Culture Sprint

  1. Preparation
    Gather key stakeholders and map out the current culture, then select one key focus area to shift.

  2. Kick-off
    Ideate and co-design culture experiments with clear owners and accountability.

  3. Roll-Out Experiment
    Create an experiement roll-out and communication plan, and begin to implement the culture experiments.

  4. Learn
    Check-in on the outcomes of the experiments, learn, and modify as needed.

  5. Socialize
    Prepare and tell stories about the success and failures of the experiments to executives and company-wide.

As we continue to wade through ever-present change, Alla provided a thoughtful, clear, and practical cultural path for our organization. The feedback from our teams was incredibly positive and we as leaders are grateful to have been able to witness greater resiliency and connection in our culture.

Maxine Wicks, Director Product Design UX at Target

Make a deeper connection with me

Share your story, and we’ll work together to achieve your business goals through trusting relationships and a culture of safety.